How Recruiting From Scratch could stop doing BD (and place more roles with its dream customers)
One of the hardest parts of building a recruiting agency is getting the customers you really want: Many companies are hesitant to work with recruiters.
This means that many recruiters spend a ton of time doing BD instead of what they’re best at: Recruiting. That’s exactly why we’ve built Paraform: To turn recruiting into a meritocracy where what matters isn’t who you know, but how good you are at recruiting.
Will Sanders had heard that kind of pitch hundreds of times when finding clients for his agency Recruiting from Scratch. “I was skeptical [when I heard of Paraform],” he admits, “I’ve used plenty of platforms that seemed perfect but got bogged down with delays or dead-end features.” Until Paraform.
“I saw the quick feedback loop; the team is constantly improving things and making sure we stay ahead. Suddenly, business development wasn’t eating up all my time.”
When a salesperson he had hired left the company, he didn’t have to backfill them because there were so many open roles on Paraform. Now he could easily recruit for roles at his ICP: high-growth startups and companies like Palantir and Ramp. Will saw so much traction that he hired recruiters to focus exclusively on Paraform roles. He’s not exaggerating when he says that only top-notch candidates make it through.
"Paraform holds the quality bar high, which keeps everyone competitive. It’s not for casual recruiters."
Will’s “Paraform playbook” relies heavily on a tactic he calls “hedging” to mitigate risk. By submitting strong candidates to multiple roles, he increases the odds of a placement. This is where Will and his team can leverage what they do best (and which is the hardest part of recruiting): Source high-quality candidates.
Paraform’s transparency around candidate progress helps him see exactly where his candidates stand.
“If there’s one thing I’d call a game-changer, it’s the visibility. Seeing the pipeline, knowing my competition—it levels the playing field and lets us focus on quality at volume.”
Paraform lets Will’s agency focus on what they do best without the business development grind. It makes it easier to place candidates at their dream companies without needing to spend months networking.
“It’s not an easy business, but Paraform definitely makes it more manageable, keeping me from backfilling sales roles, and allowing me to get the right people in front of clients faster. It’s exactly the kind of efficiency we need in a market that’s constantly changing.”
Want to have that same level of efficiency and work with fast-growing startups? Sign up to recruit with Paraform.
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